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Coyote
Point Systems Brand Representation
a case study |
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dystrick design,
Inc., facilitated Coyote Point Systems in developing
a new complete brand representation. This overhaul included
corporate identity system elements such as logos, stationary
and collateral.
The Client
Coyote Point Systems, Inc. is a principal provider of traffic
management devices that enable scalable, highly available
server clusters. Coyote Point Systems is recognized for intuitive
configuration with low maintenance and superior trend analysis.
Coyote Point is also know for their technologically advanced
equalizer, which never fails to deliver fast, secure connections.
The Challenge
Coyote Point Systems enlisted the creative services of dystrick
design to develop a more recognizable brand image. Coyote
Point Systems also requested a more integral business partnership
between the two parties to implement some long-term goals
such as complete consultation on the maintenance of the brand
image.
The Solution
To assist Coyote Point Systems, dystrick developed a name
specific brand image. The elements dystrick included in this
service ranged from logos to collateral to stationary used
by the organization. dystrick design extended the project
with Coyote Point Systems to develop applications and user
interfaces. dystrick also guaranteed that the look and feel
of Coyote Point’s brand image was specific and authentic
in all arenas of the corporation’s business.
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The
Success
• Clearly defined brand
image
• Increased brand recognition
• Stronger business partnerships achieved
through increased understanding of
Coyote Point’s
capabilities.
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